The Building Better Lives Adoption Drive

Both Fudge and Ziggy are adopted and show their "appreciation" every day with non-stop love and affection
Both Fudge and Ziggy are adopted and show their “appreciation” every day with non-stop love and affection

Right now, it’s kitten season, which means shelters around the country are inundated with additional feline mothers and litters of kittens, along with orphan litters, all which need care and ultimately a loving, forever home. Not to mention their usual intake of homeless cats that also deserve someone to love them too.

June is also Adopt A Cat month, created to highlight the issue and hopefully help promote cat adoption. As part of its Building Better Lives program, Purina Cat Chow has created an Adoption Drive with a goal to help at least 2 500 cats at 50 shelter partners – one in every state – find forever homes during this highlighted month.

Ultimately, Purina Cat Chow plans to donate $75,000 to these 50 shelter partners to specifically support cat adoptions if cat people, nationwide, share their cat adoption or rescue story using #myrescuestory.

Let’s face it; every cat has a story worth sharing. I have been adopted several times by cats that have found me. Given an opportunity cats are very good at finding someone and melting their heart!


The goal is that Purina Cat Chow will subsidize the adoption fees for at least 50 cats, a donation of $30 per cat, at each shelter partner. Each shelter partner will receive up to a $1,500 donation and be asked to put the donation towards offsetting adoption fees for at least 50 cats to help encourage more cat adoptions.

In addition to subsidizing the adoption costs for each shelter partner, Purina Cat Chow will also conduct a $25,000 shelter makeover at one of its partner animal welfare organizations to help improve the environment for cats awaiting a forever home.

Cat people love to talk about their cats. So make your story “work” by sharing it!

Look for this link on the website
Look for this link on the website

The SPCA of Wake County in Raleigh, North Carolina was lucky to get a makeover as part of this program.Volunteers stepped in to build, paint and landscape to make the shelter a friendly place for adoptions. See below.





To learn more about how you can share your cat’s back-story, visit

Also, if you are planning to adopt, please read the American Human Association’s


  1. If you’re thinking about adopting a cat, consider taking home two. Cats require exercise, mental stimulation, and social interaction. Two cats can provide this for each other. Plus they’ll provide more benefits to you. Cats’ purring has been shown to soothe humans as well as themselves – and they have an uncanny ability to just make you smile. A great place to start your search is online. Sites like let you search numerous shelters in your area simultaneously to help narrow your search and more quickly find the match that’s right for you and your new feline friend.
  1. Find a cat whose personality meshes with yours. Just as we each have our own personality, so do cats. In general, cats with long hair and round heads and bodies are more easygoing than lean cats with narrow heads and short hair, who are typically more active. Adoption counselors can offer advice to help you match the cat’s personality with your own.
  1. Pick out a veterinarian ahead of time and schedule a visit within the first few days following the adoption. You’ll want to take any medical records you received from the adoption center on your first visit. Kittens in particular should accompany you to make the appointment – even before the exam itself – so staff can pet the cat and tell you that you’ve chosen the most beautiful one ever.
  1. Make sure everyone in the house is prepared to have a cat before it comes home. Visiting the shelter or animal control facility should be a family affair. When adopting a new cat with existing pets at home, discuss with the adoption facility how to make a proper introduction.
  1. Budget for the short- and long-term costs of a cat. Understand any pet is a responsibility and there’s a cost associated with that. A cat adopted from a shelter is a bargain; many facilities will have already provided spaying or neutering, initial vaccines, and a microchip for permanent identification.
  1. Stock up on supplies before the cat arrives. Be prepared so your new cat can start feeling at home right away. Your cat will need a litter box, cat litter, food and water bowls, food, scratching posts, safe and stimulating toys, a cushy bed, a brush for grooming, a toothbrush and nail clippers.
  1. Cat-proof your home. A new cat will quickly teach you not to leave things lying out. Food left on the kitchen counter will serve to teach your new friend to jump on counters for a possible lunch. Get rid of loose items your cat might chew on, watch to ensure the kitten isn’t chewing on electric cords, and pick up random items like paper clips (which kittens may swallow).
  1. Go slowly when introducing your cat to new friends and family. It can take several weeks for a cat to relax in a new environment. It’s a great idea to keep the new addition secluded to a single room (with a litter box, food and water, toys, and the cat carrier left out and open with bedding inside) until the cat is used to the new surroundings; this is particularly important if you have other pets. If you’ve adopted a kitten, socialization is very important. But remember – take it slow.
  1. Be sure to include your new pet in your family’s emergency plan. You probably have a plan in place for getting your family to safety in case of an emergency. Adjust this plan to include your pets. Add phone numbers for your veterinarian and closest 24-hour animal hospital to your “in-case-of-emergency” call list.
  1. If you’re considering giving a cat as a gift, make sure the recipient is an active participant in the adoption process. Though well-meaning, the surprise kitty gift doesn’t allow for a “get-to know-one-another” period. Remember, adopting a cat isn’t like purchasing a household appliance or a piece of jewelry – this is a real living, breathing, and emotional being.

This post was sponsored by Purina Cat Show. However, all opinions are my own. I only write about topics that I hope readers will consider useful information and relevant to their interests.